Toyota has introduced a new Prestige Package for its Urban Cruiser Hyryder SUV. Aimed at enhancing the vehicle’s exterior appeal through a range of chrome-finished accessories. The package includes ten dealer-level fittings such as a hood emblem, headlamp and tail-lamp garnishes, front and rear bumper accents, body side cladding, fender garnish, and a chrome strip for the back door. All these elements are designed to elevate the SUV’s aesthetic while adding a premium touch to its rugged look.
Available Across All Variants
This new package is available across all Hyryder variants, including petrol, mild-hybrid, strong-hybrid, and all-wheel drive models. Importantly, no mechanical changes have been made to the SUV. It continues to offer a 1.5-liter petrol engine paired with either a 5-speed manual or 6-speed automatic transmission. As well 1.5-liter petrol strong-hybrid unit mated to an e-CVT system. The mild-hybrid variants deliver 103 PS of power, while the strong-hybrid versions generate 116 PS, ensuring a balance of performance and fuel efficiency.
Price and Customization Benefits
Priced at ₹22,538, the Prestige Package is a dealer-fitted option, meaning it does not void the vehicle warranty and can be added during or after purchase. Toyota move to offer this package is seen as an attempt to maintain the Hyryder’s competitive edge in India’s bustling compact SUV market. The SUV has already sold over 1 lakh units since its launch in 2022. Proving its popularity among urban and semi-urban buyers alike.
Enhancing Appeal Without Altering Performance
This chrome-enhanced bundle arrives at a time when consumers are increasingly looking for personalization options. That do not affect performance or official warranty. It offers a cost-effective way for owners to customize their vehicles with factory-approved styling upgrades. Enhancing both visual appeal and resale value. The Prestige Package also reflects Toyota’s strategy of continuously refreshing its models to stay ahead of rivals like the Hyundai Creta, Kia Seltos, Maruti Grand Vitara, and Honda Elevate.
Toyota’s Prestige Package is a cosmetic upgrade designed to give the Hyryder a more upscale presence on the road. Without making any changes to performance or efficiency, it allows customers to enjoy a more refined, premium-looking SUV while retaining Toyota’s reliability and warranty support.
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