In today’s fitness industry, where high-tech gym equipment and modern workout routines dominate, a growing trend is bringing back traditional Indian fitness tools that have been used for centuries. One startup leading this movement is Mudgar Club, a brand that is reintroducing ancient exercise tools like the Mudgar, Gada, and Samtola to fitness enthusiasts. Founded by Anjit and Sanjeet Suhag from Rohtak, Haryana, Mudgar Club is on a mission to blend traditional fitness techniques with modern training, making them accessible to everyone from beginners to professional athletes.
The Inspiration Behind Mudgar Club
Mudgar Club was born out of a passion for Indian physical culture and the effectiveness of traditional workout tools. The founders, both fitness enthusiasts, realized that modern gyms focus primarily on isolated muscle training, whereas traditional Indian methods emphasize functional strength, flexibility, and endurance. They saw an opportunity to bring back these ancient training tools in a way that fits today’s fitness routines.
The Mudgar (Indian club) has been a staple in Indian wrestling (Pehlwani) and warrior training for centuries. Similarly, the Gada (mace), famously associated with Lord Hanuman, was used by wrestlers and warriors to develop upper body strength, grip power, and endurance. These tools offer a unique blend of strength training and mobility exercises, making them perfect for modern fitness programs.
Traditional Fitness Tools Offered by Mudgar Club
Mudgar Club specializes in handcrafted traditional Indian exercise equipment that provides a full-body workout while improving coordination, balance, and functional strength. Their product range includes:
1. Mudgars (Indian Clubs)
- Used for wrist, forearm, and shoulder strengthening.
- Comes in different sizes and weights, allowing users to progress gradually.
- Helps improve grip strength, which is essential for sports like wrestling, boxing, and weightlifting.
2. Gadas (Maces)
- Designed for rotational strength training, which engages the shoulders, back, and core muscles.
- Helps improve posture, flexibility, and endurance.
- Commonly used by Indian wrestlers and strength athletes worldwide.
3. Samtolas
- A double-ended club designed for balance and coordination training.
- Enhances stability and functional movement patterns.
- Suitable for both beginners and advanced fitness practitioners.
4. Shena Push-Up Boards
- Traditional wooden boards allow deeper and more effective push-ups.
- Helps improve chest, shoulder, and core strength.
- Used by wrestlers to develop explosive upper-body power.
All these products are handcrafted using premium-quality wood and steel, ensuring durability and authenticity.
Shark Tank India Appearance and Investment
Mudgar Club gained nationwide attention when it appeared on Shark Tank India Season 4. The founders impressed the investors with their unique blend of traditional fitness and modern business strategy, leading to a successful investment deal.
Investment Details
- Deal Secured: ₹50 lakh for 12.5% equity.
- Valuation: ₹4 crore.
- Impact: The investment is set to help Mudgar Club expand production, improve marketing, and reach a larger audience.
This funding will allow Mudgar Club to introduce new product lines, collaborate with fitness centers, and grow its online presence.
Why Traditional Fitness Tools Are Making a Comeback
The fitness industry is witnessing a shift towards functional and holistic training methods, making traditional equipment like Mudgars and Gadas popular again. Here’s why people are switching to these ancient tools:
1. Full-Body Engagement
Unlike modern machines that focus on isolated muscles, Mudgars and Gadas require coordinated movement of multiple muscle groups, improving strength, flexibility, and endurance.
2. Grip and Forearm Strength
Many sports and daily activities rely on strong wrists and grip strength. Mudgar training significantly enhances wrist stability, finger strength, and overall hand power.
3. Injury Prevention and Joint Mobility
Rotational movements with Mudgars help strengthen connective tissues and improve joint mobility, reducing the risk of injuries, especially in athletes.
4. Mind-Body Connection
Traditional Indian workouts are not just about physical fitness—they also require focus, rhythm, and coordination, helping practitioners build mental discipline and mindfulness.
Community and Customer Feedback
Mudgar Club has built a strong fitness community, with people from different backgrounds, ages, and fitness levels incorporating these tools into their routines. Many users have reported:
- Stronger grip and upper body muscles.
- Improved flexibility and reduced joint pain.
- Better posture and core strength.
The startup regularly engages with its community through workshops, online tutorials, and fitness challenges, educating people on how to use the equipment safely and effectively.
Future Plans and Expansion
With the success of their Shark Tank India pitch, Mudgar Club has ambitious plans for the future:
1. Launching Online Training Programs
To help users maximize their workouts, Mudgar Club plans to offer video tutorials, guided workout programs, and live coaching sessions.
2. Expanding Product Line
Beyond Mudgars and Gadas, the brand aims to introduce more traditional fitness tools, such as battle ropes, kettlebell-like Indian Joris, and resistance-based training gear.
3. International Reach
Indian fitness culture has gained global recognition, and Mudgar Club is looking to export its products to international markets, where fitness enthusiasts are eager to explore functional training tools.
4. Collaborations with Fitness Centers
Mudgar Club plans to partner with gyms, yoga studios, and martial arts centers to integrate traditional Indian strength training into modern fitness regimens.
Future Thoughts
Mudgar Club is not just a fitness brand—it’s a movement that blends heritage with health. By reviving ancient Indian fitness tools, the startup is helping people reconnect with traditional strength training methods that have stood the test of time. Their products are not only effective but also culturally significant, making them a unique alternative to modern gym equipment.
With the support of Shark Tank India, a growing fitness community, and a commitment to quality and education, Mudgar Club is set to revolutionize the fitness industry. Whether you’re a professional athlete or a beginner looking for a holistic workout approach, Mudgar Club offers a powerful, time-tested, and effective way to train.
